SHOP TILL YOU DROP
Visual Identity|Webshop design
The e-commerce B2B platform has been designed to bring 20,000 unique products of more than 300 brands to the front of a new accessible market. A bespoke visual identity was created that reflects the culture of the brand & supports a smooth user experience.
The visual identity represents the variety of products Tica has, while giving the user the room for inspiration.
With a strong graphic character the identity was applied on different mediums in-store & online.
To give the brands that work with Tica the opportunity to flourish, the color pallet was built on simplicity & trusted that each product spoke for themselves.