RETIREMENT MADE
SIMPLE
Visual identity|Web design
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BrightPensioen
The Netherlands
Throughout a series of brand studies for BrightPensioen a new visual language has been shaped. With a clear brand positioning & creating new online experiences BrightPensioen is now one of the strongest retirement funds for freelancers in the Netherlands.
VISUAL IDENTITY
The language of the brand communication has a personal & human touch. Series of visuals were created that had helped the brands profile to stand out among the competitors while focusing on a smooth & simple user experience.
TASKS
The visual identity & communication were brought to life across all touch points including website, social media, films, animations, brochures, event graphics & posters.
